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Marketing Research Essentials [with SPSS] by Carl D. McDaniel
Marketing Research Essentials [with SPSS]
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Carl D. McDaniel

Marketing Research Essentials [with SPSS]

Carl D. McDaniel

544 pages • first pub 1995 (editions)

nonfiction informative lighthearted medium-paced
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Marketing Research Essentials by Carl D. McDaniel, Roger H. Gates

Marketing Research Essentials

Carl D. McDaniel, Roger H. Gates

507 pages • first pub 1995 (editions)

nonfiction informative lighthearted medium-paced