Seeing Is Believing by Arthur Asa Berger
Seeing Is Believing

Arthur Asa Berger

Seeing Is Believing

Arthur Asa Berger

288 pages first pub 1989 (editions)

nonfiction art design informative reflective medium-paced
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Seeing is Believing: An Introduction to Visual Communication uses semiotic theory, psychoanalytic theory and other theories to deal with various aspects of visual communication in an accessible, interesting and entertaining book. It has many new i...

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