Scan barcode
749 pages • missing pub info (editions)
ISBN/UID: 9781138792876
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 16 September 2014
Description
This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market may be integrated into business planning and how ...
Community Reviews
Content Warnings
749 pages • missing pub info (editions)
ISBN/UID: 9781138792876
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 16 September 2014
Description
This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market may be integrated into business planning and how ...