Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want by Lee B. Salz

Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want

Lee B. Salz

208 pages missing pub info (editions)

nonfiction business economics informative medium-paced
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"If we don't drop our price, we will lose the deal." That's the desperate cry from salespeople as they try to win deals in competitive marketplaces. While the easy answer is to lower the price, the company sacrifices margin--oftentimes unnecessar...

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