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560 pages • missing pub info (editions)
ISBN/UID: 9780131852921
Format: Paperback
Language: English
Publisher: IBM Press
Publication date: 21 July 2005
Description
For Marketing Management/Strategy courses. Search Engine Marketing, Inc. is a step-by-step guide to setting up and managing a search marketing program, with best practices and tips from two of the world's premier experts.
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560 pages • missing pub info (editions)
ISBN/UID: 9780131852921
Format: Paperback
Language: English
Publisher: IBM Press
Publication date: 21 July 2005
Description
For Marketing Management/Strategy courses. Search Engine Marketing, Inc. is a step-by-step guide to setting up and managing a search marketing program, with best practices and tips from two of the world's premier experts.