Extreme Trust: Turning Proactive Honesty and Flawless Execution Into Long-Term Profits by Martha Rogers, Don Peppers

Extreme Trust: Turning Proactive Honesty and Flawless Execution Into Long-Term Profits

Martha Rogers, Don Peppers

304 pages • missing pub info (editions)

nonfiction business economics
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Not so long ago, being reasonably trustworthy was good enough. But soon only the extremely trustworthy will thrive. In the age of smartphones and social networks, every action an organization takes can be exposed and critiqued in real time. Nothin...

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