Why The World Is Full Of Useless Things by Steve McKevitt

Why The World Is Full Of Useless Things

Steve McKevitt

256 pages first pub 2006 (editions)

funny informative reflective medium-paced
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There is, however, a downside. Most of the stuff you can buy is, as Gerald Ratner once famously said, "complete crap". In their attempt to feed consumers fast, companies have replaced innovation and fresh ideas with brand extensions, franchises an...

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