Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale by Paul Smith

Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale

Paul Smith

304 pages first pub 2016 (editions)

nonfiction business informative medium-paced
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Description

Despite all the high-tech tools available to salespeople today, the most personal method still works best. Through storytelling, a salesperson can explain products or services in ways that resonate, connect people to the mission, and speak to the ...

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