Fundamentals of Strategy by Kevan Scholes, Gerry Johnson, Richard Whittington

Fundamentals of Strategy

Kevan Scholes, Gerry Johnson, Richard Whittington

284 pages first pub 2008 (editions)

nonfiction business informative medium-paced
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One million students and business executives have used the market-leading text Exploring Strategy to boost their academic and professional careers.The expert authors now transfer the essence of Exploring Strategy into The Fundamentals of Strategy....

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