Packaging Makeovers: Graphic Redesign for Market Change by Stacey King Gordon

Packaging Makeovers: Graphic Redesign for Market Change

Stacey King Gordon

160 pages first pub 2005 (editions)

informative lighthearted medium-paced
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Description

Whether a company has been in business for one year or for one hundred years, redesigns are an inevitable and expensive part of doing business that can have vast ramifications. So while redesigns are relatively commonplace, they must not be taken ...

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